Case Study

Global Gaming Company Achieves 97% Headcount Reduction Through Test Automation

0 %
0 k+
0 %

Headcount Reduction

Annual Savings (Year 2)

Overall Cost Reduction

Zynga Logo

Scaling Quality and Speed for a Global Gaming Company

A global online gaming company with daily production releases, faced rapidly rising testing costs as player traffic and feature velocity grew.

Manual testing for Farmville and other titles, could not scale to support frequent game updates and platform releases. The company therefore introduced a test automation strategy to improve quality, accelerate delivery, and dramatically reduce operational costs.

Market

Gaming. Global online gaming company with daily production releases.

The Challenge

Unsustainable growth: >100 manual testers needed within 2 years.  Overtime & 40 hours weekly of outsourced contractors driving costs up.

Solution

3 automation engineers with T-Plan replaced manual testers, eliminated overtime & outsourcing, while delivering faster releases & better quality.

The Challenge: Manual Testing Cannot Scale with Daily Releases

The gaming company faced significant challenges maintaining quality while supporting aggressive release schedules:

  • Daily production releases created unsustainable QA workload
  • Manual regression testing required consistent overtime – approximately 30+ hours per week across the team
  • Each tester spent an additional hour daily in overtime just to keep pace with releases
  • Outsourced QA contractors added 40 hours weekly to testing capacity but increased recurring costs
  • Projected staffing needs required hiring >100 manual testers within two years to maintain velocity
  • Late defect discovery increased production bugs, live incidents, and customer support volume
  • Team morale suffered as overtime became routine rather than exceptional

The Solution: Implementing T-Plan Test Automation

The gaming company adopted T-Plan’s test automation platform, and built an internal automation framework tailored to game services, and multi-platform testing.

Q1 Year 1: Initial deployment with core automation team (1x QA Manager | 1x Senior Automation Engineer | 1x Junior Automation Engineer | 5 Developer Licenses for script development.
Q2-Q4 Year 1: Scaled execution capacity by adding 80+ Execution Licenses to replace manual testing capacity.

Year 2: Phased out manual testers and outsourced contractors, as automation matured.

  • Automated regression suites replacing repetitive manual validation
  • Extended test coverage beyond what manual teams could execute within release windows
  • Multi-platform validation across mobile, desktop, and web game clients
  • Continuous execution enabling overnight and weekend test runs without staffing
  • User-focused scripting allowing rapid test creation and maintenance

Conclusion

T-Plan proved to be an indispensable solution for the gaming company, enabling efficient, thorough, and cost-effective automation for daily releases. 

By preventing the need to hire >100 manual testers, and achieving over 300k in annual savings, T-Plan transformed the company’s QA operations while improving team quality of life.

The automation team delivered superior quality, faster releases, and improved player experience – all while dramatically reducing operational costs, eliminating outsourced contractors, and restoring sustainable work schedules.

The result is a scalable quality strategy that supports continued growth without proportional increases in testing headcount or costs.

Why T-Plan

  • Application agnostic – Automation of any game engine or platform
  • Image-based testing – Ideal for validating game UI and visual elements
  • Cross-platform support – Single framework for mobile, desktop, and web games
  • Scalable licensing model – Execution licenses matched testing needs without headcount increases
  • Rapid ROI – Break-even achieved in under two years with sustained savings
  • Cost Effective vs Eggplant

Results

Automated regression suites replaced repetitive manual validation. Leading to:

  • 1.5 hours saved per tester per deployment – eliminating one hour of daily overtime plus 30 minutes of regular testing time
  • 32.5 hours of weekly overtime eliminated across the QA organization
  • One hour faster to production per daily release – shortening the validation pipeline
  • Developer productivity gains – engineering teams recovered one hour per release due to faster QA turnaround
  • 50% reduction in test execution time, increasing release throughput
  • 80% broader automated coverage, including regression and edge gameplay scenarios
  • Consistent validation across multiple game platforms and devices
  • Improved build stability with fewer defects reaching production
  • Enhanced work-life balance for QA team through elimination of routine overtime
  • Earlier defect detection during development cycles
  • Fewer bugs → less support tickets

Recent Case Studies

Game Test Automation for Zynga

Case Study Global Gaming Company Achieves 97% Headcount Reduction Through Test Automation 0 % 0 k+ 0 % Headcount Reduction Annual Savings (Year 2) Overall Cost Reduction Scaling Quality and Speed for a Global Gaming Company A global online gaming company with daily production releases, faced rapidly rising testing costs as player traffic and feature velocity

Read More »

EV Scooter Test Automation for Ather Energy

Case Study EV Scooter Test Automation for Ather Energy 0 % 0 x 0 + Test Coverage Increase Critical Components Improvement in Test Execution Duration Repeatable & Validated Test Scenarios Enhancing Test Automation with T-Plan Ather, a key player in the Indian EV two-wheeler space, sought a robust test automation solution to enhance the company’s

Read More »

ePOS Automation Proof of Concept for H&M

Case Study ePOS Automation for H&M with Fujitsu < 0 hr 0 0 % First Working Script Delivered Countries in Deployment Scope ePOS Test Cases Automatable H&M ePOS test automation using KVM over IP in two days H&M is a global fashion retailer with more than 4,200 stores across 75+ markets. As part of a

Read More »

Trusted by Hundreds of Companies and Used by Thousands of People for Over 25 Years

Book your FREE demo

You’re just one step away from saving time & money – get in touch today.

  • No code access required
  • Visual UI testing tool
  • iOS and Mac compatible
  • All platforms supported
  • Mimics real time user experience
  • Record and playback function
  • Award winning support